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The New Stuff

SMS Marketing or Bombarding?

Yesterday I attended a session on “Mobile Marketing and its immense concealed potential in India”. While I agree to some of the points and as a marketer I am absolutely aware of the potential and different channels of mobile marketing in India but when it comes to execution I can’t help myself from heaving a frustrated sigh on this term known as “Mobile Marketing”. I will not go into deeper details of why and what, I will just cite few examples of my recent experiences with one of the most basic tools of Mobile Marketing which is SMS based promotions. Read More At Marketing Chit-Chat...

2 comments :

Sindhu :) said...

I just decided to honor you with an award... please check my blog for more details :D

Kanupriya Sindhu Ramrakhyani said...

@ Sindhu: Hey thankssss a lot!

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