Britney 2.0!

Posted this on Marketing Chit-Chat almost two weeks back...

Celebrities using web 2.0 platforms is no new phenomenon now…we have seen lots of examples of Bollywood as well as Hollywood ones. From having their own websites, to blogging, to official presence on networking sites like Facebook and Orkut, celebs are doing it all to reach their audience and establish a direct connect with them. And as if these were not enough, now they are having their fan following on twitter as well. Yeah, celebs are actually on twitter now! And following this trend is none other than Britney Spears who has re-launched her website as well as an official page on twitter. Read full story at Marketing Chit-Chat