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The New Stuff

Changing with times: Amar Chitra Katha

Recently while doing some grocery shopping in one of the retail stores, I glanced on TINKLE digest which was kept on the billing counter itself…and well, as usual I couldn’t refrain myself from buying it (Pssst…Shhh with a hidden face I am accepting that though I’m in my late 20s but I still can’t resist comics like Archies, Tintin, Tinkle etc… :P). Anyways, the comic was as interesting as ever but something which caught my immediate attention was the back cover page of the book. The page was heavily promoting online shopping of Tinkle comics as well as e-comics and contest on their website www.amarchitrkatha.com . Hmmm, looks like they have also revamped their website now and that’s why aggressively promoting their e-content. Read More...

Link to my full post: http://marketingchitchat.wordpress.com/2008/10/07/changing-with-times-amar-chitra-katha/


2 comments :

Raghavanmurari said...

Hello. That was a good one. Can you please let me know the rates of ACK products at stores like odyssey,landmark? Thanks.

Kanupriya Sindhu Ramrakhyani said...

@Raghavanmurari: Hey not sure of the exact pricing but you can check it in thier online stores. I remember Tinkle comic used to come for Rs. 2 when we were kids but now its as high as Rs. 100!!!

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